Krimson Klover headed a few miles southeast from Boulder to Denver at the end of January to the Snow Show. It was a busy, yet fun couple of days for our team showing off the next fall collection to our retailers and other businesses in the outdoor and ski industries. The Snow Show was the first trade show of 2019 that Krimson Klover attended. Outdoor Retailer is one of the leading business-to-business outdoor sports show where industry brands, retailers, reps, suppliers and leaders gather.
(Above) Snow Show was held at Colorado Convention Center in the heart of downtown Denver.
At Outdoor Retailer Snow Show, Krimson Klover did everything from writing new orders to meeting new accounts and making new connections. OR is where the new happens. And with its conferences, training sessions, leadership seminars and educational opportunities, the show is a great event for Krimson Klover each year!
(Above) Krimson Klover picked out some of next fall's favorites to dress the mannequins.
A lot of planning went into this 3 day show, from which sweaters to put on the display mannequins for a great first impression, down to when the Krimson Klover Team took their lunch break! It was an “all hands on deck” event. Even one of our office dogs was put to work, greeting our guests and grabbing passerby’s attention.
(Above) Fall 19 collection features new original artworks as well as this past season's favorites on base layers, vests, and accessories.
One of the highlights of any show is hearing the retailers’ first reactions to the new collection. We share in their excitement for bold patterns, textures and colors that are uniquely Krimson Klover. Distinctive patterns, vintage inspired original artwork, and seamless knits make this new collection stand out and our new performance fabrics ensure that the pieces stand up to your active lifestyle.
At the end of the show, we were all a bit tired from all the action, especially our little greeter, Koa.
Look for Krimson Klover Fall 19 to hit the stores and the website in August. In the meantime, let's think Spring - coming very soon!
There are so many different fibers these days, it’s hard to keep them straight. Here is a quick checklist of some of our favorite fibers.
Fibers From Animals:
Merino Wool – Prized for their wool, Merino Sheep deliver a soft, fine fiber that is naturally antibacterial, repels water and stays warm and toasty even when wet.
Cashmere – Cashmere fibers come from the downy winter undercoat of Cashmere Goats. Cashmere wool is finer, stronger and lighter and three times more insulating than sheep’s wool. Often garnishing a premium price even over Ultrafine Merino Wool.
Mohair – A fine and delicate fiber from the Angora goat. Angora is notable for its high luster and sheen, mohair is warm in winter yet moisture-wicking and cool in the summer. Mohair is naturally elastic, flame and crease-resistant. Mohair is often blended with other fibers (like nylon) to increase its durability.
Angora – Not to be mistaken for Mohair, which comes from the Angora Goat (see above). Angora refers to the downy coat of the Angora Rabbit. Angora Rabbit fur fibers are much warmer and lighter than wool due to the hollow core of the angora fiber. There are several animal cruelty concerns in the “plucking” of fur from Angora rabbits. “Plucking” might sound bad, but plucking in this sense refers to the brushing out of the rabbit’s undercoat so you get fewer outer fibers (sort of like using an undercoat brush on your dog).
Alpaca – Alpaca is a cute animal (well, we think so) resembling a Llama. Alpaca fibers are similar to sheep’s wool but actually hypoallergenic because it lacks lanolin. Alpaca fibers are naturally water-repellent and warmer than sheep’s wool.
Silk – The silk worm isn’t so much an animal as insect, but we’ve put it into this category. A silkworm creates a cocoon from one continuous thread of protein. The silk is harvested from the cocoons. The cocoons are boiled or steamed to kill the pupa and loosen the seracin that holds the cocoon together. Individual silk threads are unraveled from the cocoon and spun into a thread. Each cocoon can contain a continuous thread between 300 and 900 meters in length.
There are many different plants and plant products made into apparel fibers these days.
Cotton – The most widely produced natural fiber on the planet. The cotton seed head contains the fiber that is spun into yarn.
Linen – made from the stems of flax plants. Linen is one of the few fabrics that is stronger wet than dry.
Lyocell and Modal – fibers are manufactured from wood pulp. Chemicals are used in the production of these fibers, but the process is free from harmful solvents, and the processes are closed loop (meaning that the chemicals are captured and reused over and over again). Tencel® is a certified form of Lyocell that is guaranteed to be made from sustainable wood pulp. Bamboo Lyocell is sustainable because bamboo is a fast-growing sustainable crop. Our Fall 2018 Lightweight Base Layer collection features Tencel®.
Soy – An eco friendly fabric manufactured from food production waste (tofu manufacturing), made from the hulls of soy beans. Soy is soft, easy to care for and absorbs dyes quickly.
Viscose, Hemp, Jute, Bamboo, Sisal, and several others – are all different wood pulps and plants used to make apparel fibers.
Typically when we shop for new items to add to our wardrobe, we look at the value of the garments in two ways. First, how much does the piece cost and and second, what does it say about my personal style?
These days fashion is fast and fleeting and we are forever trying to keep up with the seasons and the trends all while trying to stay stylish yet practical. However, there are trade-offs when garments come cheap that have serious and lasting effects not only on your pocketbook but on this very place that we call home: Earth.
Ok Earthling, you do your best to avoid garments that are manufactured in factories that ignore the welfare of their workers. You donate your gently used pieces to the needy. You may even shop local and buy American made when possible. But when curating your wardrobe is it possible to stay fashion forward AND eco-conscious? We think so!
Here at Krimson Klover we hope to stay true to our values both in our design concepts and our commitment to positive change in the world.
Sustainability begins with our designs and our designs are closely tied to the fibers they are constructed with. We have a deep rooted and ongoing love affair with the sweater that has grown into a knitwear brand that worships the miracle fiber that is wool. Merino is our medium and let me count the ways for which we fell in love.
For starters, wool is a natural, sustainable, rapidly renewable, recyclable, and biodegradable resource. Our sweaters start on the farm so we must consider the source when looking at where our fibers come from and what it takes to get them from ewe to you. The supply chain begins with only the highest standards for animal husbandry. Happy sheep make the best sweaters after all.
Merino wool is an especially good choice for performance apparel due to its ability to warm in cold weather and cool in the heat. It's a durable fabric with built in climate control and it's naturally stain resistant.
And this brings us to fashion's dirty little secret. Your carbon footprint often increases when you get a garment home. Laundering and washing your clothes consumes the largest amount of resources and has the biggest impact on our environment than any other step in the manufacturing process. Simply put, washing is the worst!
Wool is already an eco-friendly fiber that requires far less processing than other textiles and this remains true for it's home care as well. There is a significant reduction in energy use when you consider that our garments will stand up to multiple wears before needing to be cleaned. In fact, washing is frowned upon in the traditional sense and with the exception of the occasional hand wash or spot treatment when necessary, Krimson Klover's pieces are low maintenance and therefore last longer.
We are passionate about our designs and we hope to see this shift continue toward slow fashion. Our responsibility to preserve this planet for future generations of adventurous women is what influences our decision making from the initial sketch to the final sale and everything in between.